
Sobour
Sobour creates alcohol-free whiskey alternatives for drinkers who miss the warmth and complexity of bourbon and rye. The name combines 'sober' and 'bourbon', which tells you pretty much everything about the brand's focus.
The Bourbonesque delivers warm, toasty character with Madagascan vanilla, toasted nuts, and dry spice. It's an American bourbon profile without the alcohol, designed for sipping neat, on ice, or in cocktails where whiskey traditionally anchors the drink.
The Rye Style takes things bolder, capturing the spicier character of rye whiskey. Both have picked up recognition at competition level, judged against other AF spirits rather than apologised for.
Production focuses on flavour building rather than alcohol removal. Creating convincing whiskey character without starting from the real thing requires different techniques and careful attention to how warmth, sweetness, and wood notes combine.
Both options are low-calorie, sugar-free, gluten-free, and vegan-friendly. Those credentials sit quietly in the background rather than defining the brand.
UK availability runs through specialist retailers like Dry Drinker, The Alcohol Free Co, and SobrHaus. The range is narrow by design: two expressions, each doing one job well.
At a Glance
- Price Point
- Premium
- Company
- Spirits of Virtue
- Website
- www.spiritsofvirtue.com
The Collection
3 drinksAt a Glance
- Price Point
- Premium
- Company
- Spirits of Virtue
- Website
- www.spiritsofvirtue.com
Collection
3 drinks



