Noughty

The range stands out for its uncompromising approach to quality. Every Noughty wine uses 100% organic grapes, with no added sugar and no animal products. That triple commitment to organic, vegan, and halal certification matters to a growing number of consumers who want their choices to align with their values.

Thomson & Scott holds B Corp certification, putting the company among a select group of drinks businesses verified for social and environmental performance. It's the kind of detail that separates brands genuinely committed to sustainability from those just borrowing the language.

The flagship Sparkling Chardonnay delivers fine bubbles with bright citrus and green apple notes. The Sparkling Rosé adds red berry character and a hint of floral perfume. More recently, the range expanded into still wines with red, white, and rosé options for those who prefer their wine without fizz.

Distribution tells the story of Noughty's premium positioning. You'll find it served at Soho House properties, The Mandarin Oriental, Gleneagles, and The Pig group of hotels. First-class airport lounges and airline cabins stock it for passengers who want something more interesting than orange juice. Major UK supermarkets carry it too, bringing premium AF wine to the weekly shop.

The branding walks a careful line between playful and sophisticated. That 'noughty' wordplay signals fun without undermining the quality message. The positioning is deliberate. Noughty sits at the grown-up end of the AF wine market, and the distribution footprint backs that up.